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Case Study
Targeted Growth for Green Apps
Adbloom Accelerates User Acquisition for Green Startups with Geo-Targeted Partner Programs
Adbloom partnered with leading clean energy and utility-savings platforms, including OhmConnect, Arcadia, and Arbor, to rapidly scale user acquisition. Our strategic approach focused on driving high-quality, geo-targeted signups from utility bill-payers, ensuring compliance and meeting rigorous eligibility and user-action criteria.
Our Clients
Adbloom Partner Networks
The Challenge
Traditional performance marketing channels lacked the precision and contextual trust required to convert users at scale within regulated energy markets. Each brand needed a nuanced, state-specific approach that prioritized education, trust, and verified user actions—like utility account connection or savings activation.
The Solution
Adbloom activated a curated network of 60+ content creators, green-living influencers, and utility-savings publishers. Tailored messaging resonated strongly with environmentally aware audiences in targeted DMAs (Designated Market Areas), driving highly engaged, compliant users through precise, full-funnel campaigns from awareness to action.
The Results
By leveraging trusted voices and localized outreach, Adbloom delivered high-converting, sustainable growth for green energy platforms. Our performance-driven partner strategy proved critical to success in competitive, compliance-heavy energy markets.
60 Partners
spanning blogs, YouTube, and green-focused content channels
630K+ Clicks
from highly targeted, eco-conscious audiences
25K Verified Users
successfully converted and activated through utility-specific actions